Connection
Technology
Brand Identity,
Website & Office Branding
The Challenge
The 2023 scope was broad: create a brand identity from scratch and roll it out across every touchpoint — website, letterhead, and all documents. The studio delivered end-to-end. When the client returned for the office branding phase, the challenge shifted — translating a digital brand into a physical environment in a way that felt considered, not just decorative.
Overview
A long-running relationship with Connection Technology, spanning a full brand overhaul and website in 2023, followed by a return brief in 2024 to bring the brand into their physical workspace through a comprehensive office branding project.
The Process
For the 2023 project, the studio team built and delivered the full brand and website together. For the office branding phase, the team began with a research period to identify the strongest creative direction. From there, I led the design work independently, developing two distinct concept routes with feedback from the Creative Director along the way. Both routes were presented to the client, who approved their preferred direction. From that point it was a matter of refining copy, finalising details, and delivering print-ready files, all before the deadline.
The Result
A cohesive brand that now lives across digital, print, and physical space. The office branding project ran smoothly from research through to print-ready delivery, with the client signed off and files out the door on time.
Tools Used
Figma · Adobe Illustrator