Steele Raymond
A comprehensive brand and web project for Steele Raymond, an established full-service solicitors firm with a wide range of legal specialisms. The scope covered everything from brand assets and website UI through to physical office branding and signage. A project that demanded both precision and a strong understanding of how to communicate professionalism in a regulated, trust-driven sector.
The Challenge
Law firms carry weight. The design needed to feel authoritative and polished while remaining approachable and the team's existing brand colours had to work harder than they might in a less formal context. Using those colours in a way that felt confident and refined, rather than corporate or flat, was one of the key creative challenges throughout and that consistency had to carry seamlessly from screen to physical space.
The Process
As part of the studio team, I was involved from the early stages. Once the first draft was signed off, I was able to deliver the full website imagery and UI, seeing it through to completion. Alongside the website, the team produced a complete suite of brand assets and extended the identity into the physical environment through office branding. The project predates AI-assisted design tools; all work was crafted hands-on across Adobe XD, Photoshop, Illustrator, and Office.
The Result
A polished, professional brand presence across digital, print, and physical space, with the firm's team colours used in a way that feels considered, refined, and distinctly their own at every touchpoint.
Tools Used
Adobe XD · Adobe Photoshop · Adobe Illustrator · Office
